International Aestheticiennes expands to Estonia

copyright Juune Jolvandus - courtesy of Avenüü magazine

In mid 2003, one of the beauty-world's VIPs Mrs. Lillian Maund, visited Tartu International Beauticians' Private School. Mrs. Lillian Maund leads cosmeticians’ organisation I.A. (International Aestheticiennes), which has members from Hong Kong to Houston. I.A. established by Mrs. Lillian Maund was created three decades ago. The organisation’s centre is in Greater Manchester in England’s north-west.

This is the place where all the organisations' examination-systems as well as theoretical and practical bases of teaching have been developed. IA schools can be found in every continent. Mrs. Lillian Maund has personally certified every single one of them. I.A. diplomas are accepted in more than 50 countries.

Tartus School’s wish to become a member of IA was originally the reason why Mrs. Maund and her assistant Jennifer Dawson visited Estonia. School was certified to be compliant with IA standards and therefore it became the owner of' the I.A. licence and I.A. representative in Estonia.

A single person becomes a member of I.A. by taking the examinations. Diploma-level qualification becomes necessary to those cosmeticians who intend to work in foreign countries. It is also a quality guarantee in the member’s homeland. I.A. member schools’ alumnae and working cosmeticians can apply for diplomas.

Lillian Maund - Passionate Tutor

Mrs. Lillian Maund is connected to Estonia through her teacher Linda Costigen, who hails from the Baltic state. Costigen was a personal cosmetician for many wide-known stars. She created her own beauty therapy- school in England, which adopted a herbal approach to beauty. Otherwise Mrs. Lillian Maund has been involved with creating her own quality cosmetician products series and she has also consulted the creation of a range of apparatus, for use by the professional cosmetician.

She considers her most important role as a tutor and therefore she values the quality of teaching. She does not acknowledge the newly graduated pupils as teachers and prefers to search for the tutors from different centres - for example the anatomic teachers should come from universities and dermatologists from suitable centres. At the same time she points out in every occasion the importance of practical skills and the accordance of theory and practices, without burdening the pupil with unnecessary facts, as she explains. "Teaching is effective not just inside of schools' lecture room but above all it is successful, when the problems rising from actual practice are professionally solved".

The pupil should contact immediately with client. "We approve a good cosmetician who has a sufficient ability of empathy and who can connect with the other person. The client becomes trustful and she relaxes, the procedure will achieve the desired therapeutic effect."

Mrs Lillian Maund affirms: "Hands are the most important implements for the cosmetician - the machinery we have today is only the therapist’s assistant. Surely it is knowledge and skills that control the work of hands’.

Mrs Maund adds, "I am particularly pleased to develop this new contact with Estonia, because Linda Costigen was an important influence on my career more than thirty years ago. I met her at Henlow Grange, where she was training students. She ran a very tight ship there with a strict training regime — up at six in the morning with a brisk mile-long walk to do yoga exercises, then the same walk back for breakfast, which was followed by a full day’s work. At night they had their theory lessons. I am not sure that today’s student would survive such rigours, but she turned out excellent students who never had a problem finding employment. The people she turned out were superb and of course she practiced everything herself, so she knew her subject inside out. Even as late as the early 90s I took a group of students to see her at work. She was a phenomenal character who had a great impact on the beauty profession — sadly, she is no longer with us."

"She also had a training centre in Spain, just below the Andalucian mountains — it was a wonderful place in a wonderful location — a little like our Headquarters in Bolton, below Rivington Pike, but without the sunshine," she joked.